ERP Modul Verkauf und Marketing
Die Bezeichnung Enterprise Resource Planning beschreibt das Management der unterschiedlichen Ressourcen innerhalb einer Institution.
Enterprise resource planning (ERP) systems integrate internal and external management information across an entire organization—embracing finance/accounting, manufacturing, sales and service, customer relationship management, etc. ERP systems automate this activity with an integrated software application. The purpose of ERP is to facilitate the flow of information between all business functions inside the boundaries of the organization and manage the connections to outside stakeholders.